Charged Cotton Apparel

Cotton Just Got Clever....the Under Armour Way!

At last a Cotton apparel that actually delivers quick-drying performance. For those who like a natural fibre product, now you get the best of both worlds.

It's your favourite fabric....Cotton. But UA® have made it perform the Under Armour® way........with exceptional technical performance.

Under Armour® Charged Cotton™ is a dynamic new fabric that all in the laboratory. Alternate Hydrophobic (water hating) and Hydrophilic (water loving) fibres are intertwined to create the world's first true performance Cotton. Completely natural feel but massively improved on performance.
With 5% Elastane^TM added, you get a lightweight, 4-way stretch fabric that eliminates restriction, unlocks mobility and never loses shape!

Easy care Wash n Wear technology and guaranteed colourfast security, and it gives you that slightly creased cotton look that's trendy but not scruffy.  A limited range just now, but a huge expansion on the way including the remarkable Storm Cotton™....a genuine waterproof cotton!